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Modern Selling(实战销售 英文版)Timothy J. Smithe

课程编号:EliteU79029001B1

The goal of this course is for the students to have the ability to get hired in a selling job, anywhere in the world and under any economic environment. And in this modern age, selling is either misunderstood, or is not understood at all. And even with the latest technology at its disposal, nothing happens in today's business until a sale takes place. The sales department is not the whole company; yet the whole company is in the selling department. So it is vital that staff members at all levels understand this process. 全文

学习时长: 50小时 报名人数: 238 学习期限:持续有效 

先修知识: 

Timothy J. Smithe

Timothy J. Smithe

教授简介

Tim Smithe received his M.B.A. from Kellogg School of Management at Northwestern University (one of the best business schools in the United States). Professor Tim is the Vice President/CMO of International Finance Education Association (IFEA), the Vice President of MODERN LUXURY, also the member of ABAS (Asia Brand Assessment System) Expert Committee. He used to be the Associate Professor of Marketing in Columbia College Chicago, with his intriguing and unique creative teaching style, was favored by his students. He was the CMO/Creative Director/Sales Director of Walter E. Smithe Furniture & Design, a high-end furniture design company owned by his family. With 30 years of experience in marketing, leading and managing staff of interior designers and professional sales, he helped developing his family business scale from tens of thousands soar to billions of dollars. His advertising team turned the Smithe into a well-known brand in the United States. All those classic ads he produced gained popularity throughout the mainstream media and made him a two-time Emmy Award winner. His advertisers include KFC,Peapod Grocery and Discovery, etc. He used to appear at the Oprah talk show, NBC News and CNN programs. With his famous style of amiable and appealing speech, he was also invited to give presentations at the Meeting of NATO Heads of State and Government, the American Marketing Association, the National Association of Credit Management and well-known enterprises in various fields, with topics including marketing, sales training, leadership training, advertising production and self-improvement, etc.

主要成就

Vice President/CMO of International Finance Education Association (IFEA)
Member of ABAS (Asia Brand Assessment System) Expert Committee
Vice President of MODERN LUXURY
Associate Professor of Marketing, Columbia College Chicago, USA
CMO/Creative Director/Sales Director, Walter E. Smithe Furniture & Design, USA
Famous speaker/presenter

教育背景

M.B.A., Kellogg School of Management, Northwestern University, USA
B.A., Communication and Media Studies, Saint Mary's University of Minnesota, USA

其他成就

Emmy-Award two-time winner
President & CEO, Tim Smithe International
Board Member, Wood Family Foundation
Board Member, Museum of Broadcast Communications
Invited to give speeches at the Meeting of NATO Heads of State and Government, the American
Marketing Association, the National Association of Credit Management, Purdue University Calumet and well-known enterprises in various fields

研究领域

Public Speaking Management, Self-improvement, Leadership Training, Sales Training, Marketing and Advertising Production, etc.
CH01 Welcome to the Wonderful World of Selling
1.1 Course Layout
1.2 What is Modern Selling Anyway?
1.3 Meet Your Professor
1.4 The 7 Video Game Levels
1.5 Mobee's Old School Gems
1.6 In a Nutshell, Show Me You Get It & Demo
Bonus Section: Land a Sales Job Anywhere in the World
Quiz
CH02 The Plan
2.1 Welcome
2.2 Goal Setting
2.3 The 7 Levels of Selling
2.4 Mobee's Old School Gems
2.5 Prospecting
2.6 Summary
Bonus Section: Feeling the Fear of Selling
Quiz
CH03 Connect
3.1 Welcome
3.2 How to Connect
3.3 A Proper Handshake
3.4 Mobee's Old School Gems
3.5 Top 10 List: Salesperson’s Self-Talk
3.6 Summary
Quiz
CH04 Question
4.1 Welcome
4.2 The 7 Magic Questions
4.3 Personality Types & Selling
4.4 Mobee's Old School Gems
4.5 Elevator Pitch
4.6 Summary
Quiz
CH05 Hook
5.1 Welcome
5.2 Personal Brand
5.3 Sample of PB Speech
5.4 Mobee's Old School Gems
5.5 Edit Your Own PB Slideshow
5.6 Summary
Quiz
CH06 Solve
6.1 Welcome
6.2 Solve the Puzzle
6.3 Prepare the Best Solutions
6.4 Mobee's Old School Gems
6.5 Create and Demo
6.6 Summary
Quiz
CH07 Negotiate
7.1 Welcome
7.2 The 7 Levels of Selling
7.3 Steps to Handle an Objection
7.4 Mobee's Old School Gems
7.5 The List of Objections
7.6 Stop, Practice, Then Demo
Quiz
CH08 Close
8.1 Welcome
8.2 The 7 Levels of Selling
8.3 Old School Closing
8.4 Mobee's Old School Gems
8.5 Referrals
8.6 Practice and Demo
Quiz
CH09 Your Career in Sales #1
9.1 Welcome
9.2 The 7 Levels in Any Profession
9.3 A Career in Medical Sales
9.4 A Career in Real Estate Sales
9.5 A Career in Financial Services Sales
9.6 Mobee's Old School Gems
Quiz
CH10 Your Career in Sales #2
10.1 Welcome
10.2 The 7 Levels in Any Profession
10.3 A Career in Luxury Automobile Sales
10.4 A Career in Media Sales
10.5 Mobee's Old School Gems
10.6 A Career in Consumer Packaged Goods Sales
Bonus Section 1: Wrap Up
Bonus Section 2: Course Wrap Up
Quiz
Final Exam
Final Exam

整体印象

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